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Phrase, exact match, or related keywords. If you need more long-tail keyword ideas, topic research tools can help you discover keywords that can be used throughout your content. 11. Creating a keyword map Once you've identified your target keywords, assign them to each page on your site and see if there's a difference. This keyword mapping guide states: In its simplest form, keyword mapping is a framework of keywords you've chosen to target that mirrors the structure of your site. The ultimate goal of maps is to help you decide where to optimize, what content to create, and where to place new pages to get more traffic. is. -Andrea Ruhl It's important to take the time to make sure you're targeting the right keywords on the right pages. Going through the process outlined in this article will help you get off to the right start and push your SEO strategy forward.

Analyze search intent of top-ranked pages Make sure your website content matches the searcher's search intent. Take the time to analyze the pages that are appearing for your target keywords Belgium Phone Number Data and make sure your content is responding to them. For example, let's say you're targeting keywords at a national level. The volume of keywords is high and the difficulty level is also high. However, if the search results are returning local results, you probably won't rank highly. If you don't understand the search intent of the content that Google ranks highly, it's difficult to create content that matches the search intent of the searcher. See how to identify searcher intent in this guide . As a starting point, the diagram below, which breaks down search intent by type, may be helpful.



Identify frequently asked questions Knowing the frequently asked questions will allow you to provide better answers with the content on your site. Also, keep in mind that many people refer to search engines as " answer engines ." Enter keywords into the keyword overview tool and get a list of questions related to them, along with monthly search volume. Entering specific keywords can be useful as a starting point or as a list for gaining insights. Additionally, tools like AlsoAsked.com can be helpful. It will return results for People Also Asked, allowing you to discover questions and ideas to answer with your content.

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