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Xero has been my app of choice for a few years

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Get a multi-currency account Nothing is more frustrating than having a client ready to pay but no easy way to receive funds in their native currency. This isn’t usually a problem if you’re doing local SEO and working with clients in one country, but it quickly becomes a problem if you’re working with SEO clients internationally. There are two possible solutions to this problem: Get a multi-currency account with your bank Use a service like Wise (formerly Transferwise) For an easy life, I can certainly vouch for Wise. I’ve been using them for a few years now, and their fees are incredibly reasonable compared to most banks. They also make it easy for you to send and receive payments in 50+ currencies. 6. Scale your business Building an SEO business takes a lot of time and effort.

I’m making it sound simple in this blog post, but there will be many unknowns along the way. You’re unlikely to indian phone number build a million-dollar agency overnight. For that reason, my advice is not to concern yourself with “scaling” or hiring staff until your revenue is in the mid-five figures per year. That’s not to say that you should shy away from hiring freelancers or virtual assistants (VAs) in the early days of your business. It’s wise to delegate tasks when things start gaining traction and you’re feeling overwhelmed. But in my opinion, it’s not wise to hire full-time employees until your cash flow is stable and you’re confident you can actually afford to keep them on. If you’re not yet at that stage, keep grinding. I know from experience that it probably won’t happen as fast as you’d like.



If you are at that stage, you have two options: Keep things as they are Start hiring and scaling your business Given the constant “hustle” mentality in the industry, I think it’s important to remind ourselves that the first option actually exists. Not everyone wants to scale their business to six or seven figures per year. If you’re happy with your turnover and workload as an SEO freelancer, there’s no shame whatsoever in keeping things that way. This is precisely why I never ended up “selling” to the email list I mentioned earlier. It took me a while to realize this, but I never really wanted to start an SEO agency. I was quite happy working for a few clients and having a comfortable life.

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